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colette baron-reid

A digital redesign for a world renowned oracle reader

Website / Visual Design / Marketing Campaign

Colette Baron-Reid is an internationally acclaimed Oracle expert, thought leader, and number one best selling author of “The Map” and other books and products; including Oracle Cards and Meditation Apps.

She's basically killing it in the spiritual space. Where she's not killing it? The digital space. An entire brand refresh will take some time, but in the meantime we've started with a much needed homepage redesign as well as a couple sales pages to continue the look & feel. With dev help from the incredibly talented folks at Night Owls, we were able to deliver something truly magical.

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the brief

We were tasked with launching a redesigned homepage for Colette Baron-Reid — a page that would influence the eventual redesign of the entire brand. Built on the work already done for the brand mark, we started with a mood board and created a refreshed look that could be implemented across the digital space. The updated homepage further instills Colette's sharp intuitive insights, compassionate candor and hilarious personality.  

 

staying relevant

Depending on the promotion going on, we will update the homepage regularly with relevant callouts. These will also take on the new look & feel, using a similar color palette, fonts and infusing that touch of magic.

 

don't forget the magic

As an Oracle Reader and expert, we needed Colette's 'magic' to come through with the imagery and design. A little photoshop trickery and dev magic thanks to the geniuses over at Night Owls, we accomplished this ten-fold.

 
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continuing the brand

As part of the rebranding effort, we created a sales page for the Oracle School waiting list. With this page, we used similar treatments and styles but the layout and content was much more action-oriented - garnering interest for Oracle School. 

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